Get ready for a radio revolution! Two beloved northern voices are making a triumphant return to the airwaves, and it’s all thanks to Nation Radio’s bold expansion in the North East and Yorkshire. But here’s where it gets exciting: this isn’t just about nostalgia—it’s about bringing fresh, local flavor to regions that crave it. Let’s dive into the details.
Steve Colman, a name synonymous with Metro and Smooth, is stepping back into the spotlight with a brand-new Saturday show on Nation Radio North East. Airing from 10am to 2pm, his program will blanket Newcastle, Sunderland, Durham, and Darlington, offering a mix of music and conversation that only a seasoned broadcaster can deliver. Steve himself shared his enthusiasm: ‘Being back on the radio in the North East feels like coming home. I can’t wait to reconnect with listeners and bring them the magic of Nation Radio.’ And this is the part most people miss—it’s not just about the music; it’s about the connection.
Meanwhile, Paul ‘Griffo’ Griffiths, a Yorkshire icon, will take the reins on Sundays, hosting a similar show for listeners across the county during the same time slot. Griffo’s excitement is palpable: ‘Nation Radio is on an incredible journey, growing in key local markets with a team that’s second to none. I’m thrilled to join them and play Yorkshire’s Best Variety of Hits.’ But here’s a thought: Is local radio still relevant in the age of streaming? Griffo’s return suggests it’s not just relevant—it’s essential.
Neil Greenslade, Nation Radio’s Group Programme Director, highlighted the strategic importance of these additions. ‘Steve and Griffo bring a wealth of local knowledge and experience, which is exactly what our audiences in the North East and Yorkshire crave.’ He also pointed out the stations’ impressive audience growth, proving that local content still resonates deeply. Helen Nolan, Commercial Director for the regions, added that this move ‘marks an exciting new chapter for Nation Radio, solidifying our market position and opening doors for local businesses and advertisers.’
But here’s the controversial question: Can local radio truly compete with global streaming giants? While platforms like Spotify dominate, Nation Radio’s focus on regional talent and content suggests there’s still a place for hyper-local programming. Steve and Griffo’s return isn’t just a win for them—it’s a win for communities that value their unique voices.
Catch Nation Radio North East on DAB Digital Radio, FM frequencies in Wearside, Durham, and Darlington, or stream it online via smart speakers. For Yorkshire listeners, tune in on DAB, 99.8FM, or visit nationplayer.com. Whether you’re a long-time fan or a newcomer, this is one radio comeback you won’t want to miss. What do you think? Is local radio still the heartbeat of communities, or is it time to move on? Let us know in the comments!
